Triumph Sales Improved in April

Triumph Motorcycles says April sales of its new units increased 9 percent over the year-ago period. The company says the increase is a result of an economic turnaround.

Here’s what Triumph president and CEO Mark Kennedy had to say about his company’s performance: “It feels good to see consistent growth, and we’re optimistic about the future. Triumph’s all new Thunderbird has gained great support, our new Special Edition models have customers very excited, and the U.S. economy is showing signs that indicate we should have a good year.”

The company is planning to expand its offerings in 2012 from 16 models to 23. Currently it produces units in three “families”: Cruiser, Urban Sport and Modern Classic; it plans to make available seven families in 2012, expanding into “categories where Triumph does not currently compete.”

It plans to offer several new and special edition models this year in limited numbers.

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